Marketing is an exciting profession that includes opportunities in promotion, sales, research, customer service and advertising. Skills and experience in marketing can apply to any business or industry in the world, giving graduates excellent potential for employability and advancement.
The Marketing program at Greenville Technical College gives students knowledge of basic and advanced marketing strategies and their relationship to other business functions.
CPS may cover the cost of tuition, fees and books if you're enrolled in a qualifying program at GTC.
Advertising, promotion and marketing will continue to be essential to any business. The field is changing, becoming less print based and relying increasingly on electronic communications. Those who strive to stay current in the continually evolving realm of digital media will see the greatest opportunities, at least in the near future.
The skills learned in our Marketing program are preparation for entry-level positions in
National Outlook
Additional information available from the Bureau of Labor Statistics gives a good national overview of the profession.
WHAT YOU’LL LEARN IN THE PROGRAM
Whether you are looking for the skills to get an entry-level job in marketing or you are learning new skills to help grow your own companies, this program provides a well-rounded foundation that can help a dream become a viable business.
Courses include instruction in areas such as
An extensive list of electives allows students the flexibility to choose courses tailored to a specific area of interest or specialization.
Transfer agreements with local universities make it possible to get an associate degree from Greenville Technical College as part of work toward a bachelor's degree in Business Administration from a four-year partner. Currently, agreements are in place with the following institutions:
This program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
ACBSP Quality Assurance Report »
(Please note, this document is in the format required by ACBSP and may not be fully accessible to all users.)
Greenville Technical College is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) to award associate and baccalaureate degrees. Degree-granting institutions also may offer credentials such as certificates and diplomas at approved degree levels.
Questions about the accreditation of Greenville Technical College may be directed in writing to the Southern Association of Colleges and Schools Commission on Colleges at 1866 Southern Lane, Decatur, GA 30033-4097, by calling 404-679-4500, or by using information available on SACSCOC’s website (www.sacscoc.org).
Marketing
Associate in Applied Science
This program prepares students for immediate job functions with a major emphasis on the application of marketing skills in actual work situations.
This program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
Marketing program details from our current catalog »
Marketing Communications
Certificate in Applied Science
The purpose of this certificate is to provide students with a basic understanding of marketing and 18 earned credits toward an associate degree in Marketing.
Marketing Communications details from our current catalog »
Marketing in the Non-Profit Sector
Certificate in Applied Science
This certificate will prepare students for a business career as a director or marketing specialist in the non-profit service sector.
Click the program below to view the ideal grouping of courses in order by semester. This plan assumes a full-time schedule. Note, however, that many variables can affect this plan, and not every course is offered every semester. Please see your advisor to map out your own personalized progression toward graduation.
Marketing Associate in Applied Science
Marketing Communications Certificate in Applied Science
Marketing in the Non-Profit Sector Certificate in Applied Science
Department Head & Instructor
Marty Flynn | 864-250-8066 | Marty.Flynn@dibaili.com
Instructor
Allison Keck | 864-250-8669 | Allison.Keck@dibaili.com
Jill Burnett | 864-250-8385 | Jill.Burnett@dibaili.com
Program Location
Building 103, first floor, at the Barton Campus.